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Stories Behind the Hug

Behind the scenes stories, athlete insights, and the latest in athletic footwear innovation from our Berlin team.

Athlete Stories
Real experiences
Behind Scenes
Innovation insights
Company
5 min read
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Innovation
Athletes
Technology
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All Articles

Explore our complete collection of insights and stories

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TSB
Technology
Technology
2024-12-15 β€’ 7 min read

The Science Behind Carbon Fiber-Nylon Tennis Shoes

Deep dive into the aerospace-grade materials and engineering that makes our Carbon Fiber-Nylon shank system 5x stronger than steel yet 75% lighter than aluminum.

By Dr. Elena Rodriguez
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TCR
Technology
Technology
2024-12-10 β€’ 3 min read

The Comfort Revolution

Discover how our 'hug' technology is changing the way athletes think about footwear comfort.

By Marcus Chen
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2HW
Athletes
Athletes
2024-11-20 β€’ 7 min read

24 Hours with a Pro

Following professional tennis player Maria Santos through a day of training with Shakarii shoes.

By Jake Williams
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FAC
Story
Story
2024-12-12 β€’ 5 min read

From ATP Courts to Your Feet: A Former Pro's Journey

The personal story behind Shakarii's founding - how foot pain ended an ATP career but sparked the innovation that became the ultimate comfort technology.

By Shakarii Founder
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TVP
Sports Science
Sports Science
2024-12-10 β€’ 6 min read

Tennis vs Padel: Why Your Shoes Matter More Than You Think

Understanding the biomechanical differences between tennis and padel, and how specialized footwear technology adapts to each sport's unique demands.

By Dr. Marcus Weber
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THC
Health
Health
2024-12-08 β€’ 4 min read

The Hidden Cost of Foot Pain: Why Tennis Players Need Better Shoes

Research reveals how foot discomfort impacts performance, injury rates, and career longevity - and why the right footwear is more critical than most players realize.

By Dr. Sarah Chen
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MS
Innovation
Innovation
2024-12-05 β€’ 4 min read

Manufacturing Secrets

Behind the scenes of our Berlin facility where innovation meets precision craftsmanship.

By Sarah Thompson
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BEM
Innovation
Innovation
2024-12-05 β€’ 8 min read

Berlin Engineering Meets Court Performance: The Making of Shakarii

Inside the precision engineering lab where automotive racing technology meets athletic footwear, creating shoes that perform like German engineering should.

By Hans Mueller
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TFO
Sports
Sports
2024-11-28 β€’ 6 min read

The Future of Court Sports

How technology and athlete feedback are shaping the next generation of court sport equipment.

By Carlos Rodriguez
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T3P
Technology
Technology
2024-11-15 β€’ 5 min read

The 3D Printing Breakthrough

How we revolutionized athletic shoe manufacturing with advanced 3D printing technology.

By Dr. Elena MΓΌller
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